user experience & Digital strategy
User experience strategist specializing in research, prototyping, testing, and delivering actionable results.
user experience & Digital strategy
User experience strategist specializing in research, prototyping, testing, and delivering actionable results.
Since 2015, I have worked as a UX specialist on large scale website redesigns, content updates within existing infrastructure, and everything in between. I am passionate about meeting the digital needs for people using my products and helping stakeholders uncover innovative solutions to their trickiest digital problems. I specialize in user experience research, product management, information architecture, testing and analysis, digital strategy and improving UX processes for both public-facing websites and internal facing software.
Research & Discovery
My approach to any project is to conduct a detailed discovery phase to uncover the needs of users and the business. I rely on this early research phase to understand the full scope of the project, and establish requirements and a timeline. Methods employed may include:
Stakeholder interviews, user surveys, competitive analyses, card sorting, heuristics audits, contextual inquiry
Prototyping
While developing or redesigning a digital product and expanding on the findings from the research phase, the prototyping phase allows the product to begin to take shape. I provide several options for a prototype, depending on the phase of the project: Low-fidelity sketches, paper prototypes, clickable wireframes in Axure, Sketch, Marvel, or Omnigraffle, and detailed annotations with final designs. Some front-end experience with HTML, CSS, and Javascript
Testing & Analysis
Through out the usability testing process, the design and strategy should be constantly reevaluated and reiterated. Earlier in the project, tree testing allows the user to provide input on the navigational scheme and information architecture. When conducting usability testing, I create a testing strategy and script, perform moderated or unmoderated test sessions captured with video, screen recording, or 3rd-party provider, and analyze all test findings and summarize via my recommendations.
Sharing of Results
At each phase of the project, I maintain a strong working relationship with stakeholders, ensuring project alignment via presentations or status updates. Presentations are tailored to the audience - whether its a high level report to executives or a detailed summary of findings to internal team members.